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In Naples, citizens will receive phone cards in exchange for recycling. And 'this is the new idea that is put into practice in the district Chiaia.

The idea behind derived from models used in the Nordic countries, as Naples has decided to encourage the recycling of waste - which in 2009 reached 20% - distributing reloads for mobile phones in exchange for separate waste. in the Chiaia quarter, at strategic points, were installed compacting machines which, in exchange for waste issue a ticket with a score converted to phone cards.
For the moment this possibility is only plastic, but will soon be extended to the glass and oils. "The compactors have been installed in some of the territory as the business elettroforno Piazza San Luigi, Via Manzoni Conad, Crai of the turret and traders square Mergellina Mondragone - explain the promoters of the municipalities in a note -. The aim is to extend this initiative as much as possible, involving all the malls. " The initiative
Neapolitan, as stated, follows in the wake of other well-established for some time. The idea is not new in fact. For several years in the United States and northern European countries it is easy to see people, to make some extra money, collect plastic bottles or aluminum cans in the bins and then bring in these computerized machines.
addition to the Scandinavian countries where the debt in exchange for different materials is already well established and consolidated by years, for some 'time to Hungary is making small steps forward: in Budapest it is possible to make glass bottles now empty and receive in return a small sum of money. Also recently been installed in Athens compattatici computerized machines in exchange for glass, plastic, paper and even batteries deliver tickets as well as giving law Riciclone to claims that users can use for shopping.
But in Italy there are other situations similar to the one being tested in Naples. The most important initiative enabled the peninsula is called ECOBANK and proved for the first time in the pilot project of the Piedmont Region: in just 5 months of the project activities have been given more than 500 thousand containers in PET / steel and aluminum, collected ECOBANK in two installations of Alexandria and Valencia. The test, which started in early 2009, has had some success: 850 thousand pieces of bottles and cans were collected from the vending machines.
The initiative also brings benefits as well as aesthetic installation of these devices can lead, in the long run, reducing the number of old boxes, smelly and unattractive.

source: alternativasostenibile.it